More shopping malls in the UAE are including entertainment centres, according to retail experts at the Middle East Retail forum.
Senior experts from the region’s entertainment sector said the retail industry is witnessing a shift in consumer preferences, and this is having a direct effect on the design of shopping malls. They said consumers do not go to malls just to shop anymore, but more are going to entertain themselves. Malls are seeing this change and some are catering to it by opening entertainment centres, including cinemas, bowling centres, and other activities for families and children.